With roots in Cornwall since 1967, Ginsters has long supported British farming – a commitment that’s proudly reflected in every pasty and slice made with British beef, sourced from trusted farms across the UK.
Because for Ginsters, provenance isn’t a trend – it’s a principle. Whether it’s locally sourced vegetables or British meat, the focus remains on real, honest ingredients that deliver flavour and quality in every bite.
As British farmers continue to face rising costs and changing conditions, Great British Beef Week is a timely reminder of the value of supporting UK agriculture – and Ginsters is proud to play its part.
Sarah Babb, Marketing Director at Ginsters, said: “We’ve been baking in Cornwall for nearly 60 years, and our commitment to British ingredients is stronger than ever. Using British beef is part of our promise to deliver great quality and flavour, while proudly supporting the UK farmers who make it all possible. Great British Beef Week is the perfect moment to celebrate that shared passion – it’s something we’re proud to stand behind.”
Ginsters pasties and slices are made with no added artificial colours, flavours or preservatives – just tasty ingredients and proper flavour. That’s why they’ve been a firm household favourite for snacking, lunch and dinner times across the UK for many years.
Products made with 100% British beef include: