Hosegood has purchased Crucible, a London based digital agency, as he looks to grow Trailpoint into a group of digital marketing companies.
The 31-year-old has moved into the digital marketing sector after recently selling bike storage business Turvec, which he founded a decade ago.
Hosegood has acquired Crucible from founder Craig Slade, who will remain with the business for a period of time.
Crucible has a ten-year track record of delivering enterprise-ready website builds, design and digital marketing. Its clients include the Centre for Reproductive and Genetic Health, Interchange Group and Beresfords.
Hosegood sees Crucible as the ideal business to launch Trailpoint’s entry into the digital marketing sector.
He said: “Having been introduced to Craig and finding out more about Crucible and its history, I was very impressed by the quality of its work and experience.
“I was aware Craig was interested in selling the business and it was the ideal acquisition for Trailpoint and I am excited to take the business forward.
“My ambition for Trailpoint is to grow the business with further acquisitions that will enable us to provide a range of B2B digital marketing services.”
Slade added: “The timing was right for me to sell the business. George came across very passionate about buying the business and taking it forward with additional investment.
“He has a very clear idea of what he wants to achieve with Crucible and how it will fit within the dynamics for Trailpoint. He also has experience and contacts in other sectors, such as construction, which he will be able to tap into.
“George is buying a digital agency that's got a great track record for building really solid websites, marketing and website growth and one that is reliable for delivering on project goals.”