Della Thomas
Della Thomas
19 December, 2024
News

Tom Skinner and Fuller's Black Cab come to the rescue for publicans concerned about stout availability this Christmas

It’s London to the rescue. To support the On-Trade during the season of stout, Fuller’s – the number one cask brand for rate of sale in Central and South England – is providing its Black Cab stout to pub owners who are concerned about maintaining availability this Christmas.

Fuller's Black Cab have partnered with Tom Skinner to help support pubs and bars in London with the stout shortage

Earlier this week, black cab enthusiast, Tom Skinner personally delivered the first of many kegs of Black Cab available to save London this weekend, to The Queen’s Head in Soho, giving it his signature rating ‘BOSH’. To watch the video, click here: www.youtube.com/shorts/Qnn-gnXoN80

Pubs and bars running dry of their regular stock can win 2 kegs of Black Cab to help them cover the shortage, by visiting www.blackcabstout.co.uk/rescue-my-pub and entering contact details for a pre-Christmas delivery*. Consumers can also win one of five prize packages celebrating the season of stout.

Earlier this week, black cab enthusiast, Tom Skinner personally delivered the first of many kegs of Black Cab available to save London this weekend, to The Queen’s Head in Soho, giving it his signature rating ‘BOSH’.
Earlier this week, black cab enthusiast, Tom Skinner personally delivered the first of many kegs of Black Cab available to save London this weekend, to The Queen’s Head in Soho, giving it his signature rating ‘BOSH’. Credit: Fuller's Griffin Brewery

Brewed at Fuller’s iconic Griffin Brewery in Chiswick, London, Black Cab launched as a seasonal limited edition in 2011 but due to popular demand, it quickly became part of the brand’s core range. It is a rich, dark beer made from five different malts and has an ABV of 4.2%. 

Robert Hobart, Marketing Director at Asahi UK, said: “Christmas is the most crucial time of the year for pubs and bars and after a challenging few years, availability issues are the last thing these venues need. We are proud to support the nation’s pubs and at times like these demonstrate that a Black Cab will never let you down.”

 Stout has continued to skyrocket in 2024, growing at 20.5% year on year. Black Cab has grown 150% ahead of the market, driven by both increased distribution and increased rate of sale through existing outlets. For more information visit the website.

*Terms and Conditions 

- Fullers Black Cab are giving away two x 30L Black Cab kegs to 10 venues/outlets within London [M25 region]- Interested publicans can apply via the dedicated website and submit details via https://blackcabstout.co.uk/rescue-my-pub.- 18+ only entrants permitted to apply.- Applicants must have existing 30/70 gas supply and G-type coupler to ensure installation and service can be immediate. - Five consumers can enter a competition to win a ‘Fullers Black Cab’ stout lovers merchandise pack. This includes   2 x Fullers Black Cab glasses, branded t-shirt and a £50 voucher to redeem at Fuller’s pubs nationwide on food and beverages. See website for full Ts&Cs.- Promotion ends midnight Saturday 21st December. See website for full T&Cs.