The Peel X team are absolutely delighted to be working in partnership with multi-award-winning animation studio, Aardman— creators of much-loved characters like Wallace & Gromit, Shaun the Sheep, and Morph. Beginning in January 2025, this collaboration marks an exciting new chapter for us, as we bring together our award-winning digital storytelling and technical expertise with Aardman’s legendary creative vision.
This partnership offers an incredible opportunity to support the expansion of Aardman’s immersive Augmented Reality (AR) experiences to more visitor attractions across the UK and beyond. With development and technical support delivered from our studio in North Yorkshire, we’re proud to provide the robust and scalable infrastructure needed to support Aardman in scaling and growing its digital presence within the attractions sector and connect with new partners and audiences around the world..
Driven by a shared passion for creativity, innovation, and storytelling- together, we’re scaling Aardman’s unforgettable AR experiences that blend animation with cutting-edge technology. It’s a joy to help bring Aardman’s iconic characters into new digital spaces and deliver immersive adventures that will delight visitors and families everywhere.